Just thought I’d get this down as it’s an issue raised in the meeting I’m sitting in as I type this now:
“Are the city’s creative industries too far on the other side of the social media curve that they’ve forgotten how to engage with everybody else?”
The meeting is generally made up of representatives from businesses (big and small), support agencies, funding agencies and the like. I gave a brief presentation on social media and how the wider business sector might make more use of it (much like the one I gave at Aston Science Park in January).
One of the points made after my bit was that although the Creative sector is well ahead of the game, and ahead of the curve, in taking up social media technologies they’re in danger of cutting themselves off. Specifically, cut off to those seeking to enter the sector. The argument being that creatives have become harder to find and communicate with, particularly to those who lack developed digital literacy skills or indeed access to the internet. It was clear behind the query there was concern about the diversity of the creative sector.
Does this ring true? Or is it actually easier now in that once you’ve found the way in you get opened up to a very wide range of contacts much quicker than previously? Thoughts welcome.