There was an interesting clash of events today. Over at the Orange Studio was the Screen West Midlands/Creative Republic Crunch Time Event. Screen WM’s Sarah Arnesen has a useful report on it – sounds very positive and it certainly had an good choice of keynote in James Medway (update: Ruth Ward has put up the notes from her session).
I took a punt on the West Midlands IT Solutions Showcase event over at Millennium Point (having spotted the ad for it on the train of all places – the cross-city line is covered in Business Link ads). I enjoyed it. There was a decent amount of stands from both the big boys (Microsoft were there), universities and plenty of SMEs. The team of doctors and nurses above were from Clicking Mad. Gimmicky maybe but they were there to sell services and in a room full of suits they stood out a treat. I chatted a little to Alexis (to the right of the doctor in the pic) who was keen to tell me all about the company and it was pleasing to here that business seems to be holding up well despite the tough times.
Of course they were there to sell because surprisingly, the room was full of customers. I say surprisingly because I often go to events where the only people there are people like me with nothing to buy. This on the other hand had plenty of SMEs from all areas of the economy eager to lap up ‘IT solutions’. I went to a couple of seminars, one on web marketing on a shoestring (by IT-Futures) and another on social media (by iCentrum). Plenty of crossover of course and both pitched at an introductory level but both full of SMEs with basic questions that needed answering. If I was tweeting at the moment I’d be tempted to say ‘IT is in your space – chatting up your customers’
So the event was refreshingly can-do. It’s linked to the launch of a new advisory service on IT from Business Link (more to come on that I think) and the place was SWARMING with Business Link people. Easily 30, maybe more. Uptake of IT by businesses in the region is apparently amongst the lowest in the UK (so we learnt from a presidential-style TV address by Business Link West Midlands’ chief exec), presumably that’s the case for investment and for the scale of the event.
I’d be eager to hear more about the Crunch time event but it’s safe to say that over in the IT Solutions world we had a small army of business advisors, some nurses, and crucially, punters-a-plenty. I have a feeling that whether you think of yourself as IT, Creative, Digital or whatever, today maybe you needed to be in two places at once.
Found over at the Digital Spy site:
For too long now the houses in the street next to where my Mom lives (in Alum Rock, East Birmingham) have been boarded up ready for demolition. Some have gone but others remain. In fact they’ve remained that way for several years now. I don’t actually know what the plans for them are but I seem to recall that subsidence issues meant most of the street had to go.
I’ve been cross about this situation for a long time. These are the streets I grew up in after all – a proud working class neighbourhood, once predominantly Irish, now largely Asian. The gradually neglect of these streets is a disgrace and I wrote a letter to my Mom’s councillors about it a few months ago to little effect (a response from one of them promising to look into it). I pointed out that if this was a more middle-class area the situation simply wouldn’t be tolerated.
I had been meaning to bring my camera along to take some pics but with the beauty of Street View I don’t have to. There’s the whole street in its neglected glory set out for anyone to see. Have a look around. Go to Farndon road as well, that’s the same. Admire the boarded up house that confronts my Mom every time she goes to the shops.
So having grabbed a few stills from Street View I’ve now used them to make a submission to Fix My Street (or rather, Fix My Mom’s Street, that’s a website waiting to happen isn’t it?)
To give my Mom some credit she doesn’t seem too bothered about it. I’m not sure she knows how to cause a fuss but even if she knew I doubt she would. Clearly I’ve developed some kind of middle-class angst about it but if this was your Mom’s street wouldn’t you try to do something? She’s lived in this house since 1967 and she’ll probably stay in it for many years to come so the bottom line is it isn’t something she should have to tolerate. I’ll report back on progress; should there be any…..
I gave a presentation at the LUCID dissemination event today in which I proposed that the region needs to think afresh about setting a strategy for identifying opportunities in the digital economy. I know, sounds grand doesn’t it. The bottom line is that I have to write a short paper for Advantage West Midlands to influence their agenda in this area.
I’ll be writing that paper on a blog platform over at digitalstrategywm.co.uk.
The theme I’m using (the same one they are using for the Digital Britain consultation) allows for comments on each paragraph which I’m hoping will get populated sufficiently so that I can work them into the paper I send back. I’d welcome co-authors as well as commentators although I’ll appreciate it if the thought of writing strategy fills you with dread. The site is looking a bit bare at the moment but I’ll be setting out the sections of the paper very soon so do subscribe to the RSS feed. In the meantime I’ve posted up the presentation that kicks it off both here and on the consultation site.
Just thought I’d get this down as it’s an issue raised in the meeting I’m sitting in as I type this now:
“Are the city’s creative industries too far on the other side of the social media curve that they’ve forgotten how to engage with everybody else?”
The meeting is generally made up of representatives from businesses (big and small), support agencies, funding agencies and the like. I gave a brief presentation on social media and how the wider business sector might make more use of it (much like the one I gave at Aston Science Park in January).
One of the points made after my bit was that although the Creative sector is well ahead of the game, and ahead of the curve, in taking up social media technologies they’re in danger of cutting themselves off. Specifically, cut off to those seeking to enter the sector. The argument being that creatives have become harder to find and communicate with, particularly to those who lack developed digital literacy skills or indeed access to the internet. It was clear behind the query there was concern about the diversity of the creative sector.
Does this ring true? Or is it actually easier now in that once you’ve found the way in you get opened up to a very wide range of contacts much quicker than previously? Thoughts welcome.